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Practice Forward. Empowering Growth, elevating success
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Business Growth Services

Continuous learning and adaptability are essential for success in the constantly developing hearing care industry. This is where the Practice Forward program can help, offering tailored training and services designed to help you grow your business.


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Front Office Training

Did you know that 89% of patients decide whether they want to book an appointment with a practice based on their first phone interaction?

Create an amazing first impression and boost overall patient outcomes with front office staff training. We designed this interactive, self-guided course to help your front line engage, guide, and empower patients on their journey to better hearing. 

This program can: 

  • Maximize marketing ROI 
  • Increase call-to-appointment conversion
  • Support incremental revenue 
  • Reduce missed or cancelled appointments 
  • Create an overall better patient experience 

What’s included? 

90-day access to the four e-learning modules (attendees can complete the entire course in less than 2 hours) and a personal participant's guide. 

Long-term benefits include: 

  • Enhanced patient experience 
  • Increased call to appointment conversion
  • Improved marketing ROI 
  • Elevated engagement through employee development
 
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Hearing healthcare provider administering hearing assessment

Technology Specialist Training Program

Do you want to recover anywhere between 15-20 hours per week? 

Boost your practice efficiency and enhance your patient experience by enrolling key staff members in this program. This 5-part, self-guided course upskills your team in basic handling and troubleshooting of hearing technology and connectivity. This proven curriculum equips essential staff with the skills to support patients, freeing up healthcare professionals to concentrate on patient care and boosting practice efficiency.

This program provides a wealth of valuable content including:

  • The foundation of audiology, hearing and hearing loss
  • Customer Support & communication
  • Medical ethics & privacy considerations
  • Hearing aid basics, programming, & troubleshooting
  • Connectivity support & troubleshooting

What’s included?*

Easy access to the e-learning modules, optional coaching support, and personal participant's guide. 

Long-term benefits include:

A Technology Specialist can help streamline workflows, significantly reduce the amount of time healthcare professionals spend on supporting tasks each week and can lead to considerable time savings in their roles and within the practice.

*This is a fee-based service. Pricing varies by number of participants.

 
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Technology Specialist Training Workshop

After completing the Technology Specialist Training online modules, continue learning with a Phonak-guided, hands-on workshop*. The workshop includes hearing aid care & maintenance, in-depth instruction on accessories, and troubleshooting tips on repairs, Bluetooth®, and connectivity.

Register here or contact your Phonak representative for more information.

*This is a fee-based service. Pricing varies by number of participants.

 
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Schedule Optimization 

What could you do with two more HAEs per week? 

Make your schedule work for you. Schedule Optimization is an online course that introduces concepts, tools, and best practices for schedule management.

This program can help: 

  • Maximize marketing ROI 
  • Ensure an optimal number of revenue-generating appointments 
  • Reduce no-show and cancellation rates 
  • Increase profitability 

What’s included? 

90-day access to the e-learning module, downloadable KPI scheduling tool to support schedule planning, and sample scheduling templates.

Long-term benefits include: 

  • Enhanced patient experience
  • Optimized workflows 
  • Elevated team engagement 
  • Enhanced financial outcomes
 
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Patient-Focused Sales Training

How can boosting treatment acceptance transform your patient outcomes and elevate your bottom line?

Today’s patients are knowledgeable, expect exceptional service, and want flexible treatment options tailored to their needs. We designed this self-guided training specifically for you. Our interactive course helps you build on your existing strengths to establish deeper trust and connection with your patients. Learn to uncover the needs of patients by using motivational interviewing techniques.

This program can help: 

  • Build lasting relationships
  • Turn patients into advocates and increase referrals
  • Boost treatment success and business growth 

What's included?*

90-day access to five interactive, self-paced, e-learning modules for up to 4 participants, personal participant’s workbook, and a personality test to better understand and adapt to different communication styles.

Long-term benefits include:

  • Increased treatment rate
  • Decreased return rates
  • Growth in practice earnings

*This is a fee-based service. Pricing varies by number of participants.

 
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Social Media in Action

Want to build a high-impact online presence?

Learn how to use social media to effectively show up online and convert leads into patients.

This complimentary, self-paced, online training course empowers learners to move beyond simply “being online” to creating purposeful, high-impact social media strategies that attract, engage, and highlight your practice’s value. Develop actionable skills that represent your brand and demonstrate your professional value.

This program can help: 

  • Strengthen your practice’s online presence
  • Build consistent, high-quality content that resonates with patients
  • Improve patient trust, loyalty, and retention

What's included?

This in-depth, beginner friendly course provides an overview of various social media platforms and gives learners the tools to succeed in a rapidly changing digital space. Each attendee will have access to supporting resources, links, and guidelines for maintaining patient confidentiality. This course is not eligible for CEUs.

Long-term benefits include:

  • Increased confidence in your marketing strategy
  • Clear differentiation in a competitive digital landscape
  • Data-driven growth through performance tracking 

First impressions are everything. Make your digital presence count.

 

Elevate Your Training Experience 

Speak with your sales representative about joining Inner Circle today!

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