Business Growth and Marketing Services
Every stage of your business journey brings new challenges—and Phonak is here for all of them. With personalized support, expert tools, and a deep investment in your success, we’re not just a hearing solutions provider—we’re your business growth partner.
We go beyond innovative hearing solutions and partner with you to provide the business support, insights, and services that evolve with your needs.
Let’s build your success together.
Jump to:

Practice Forward
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Front Office Training
Create an amazing first impression and boost overall patient outcomes with front office staff training. -
Technology Specialist Training
Boost your practice efficiency and enhance your patient experience by enrolling key staff members in this program. -
Scheduling Training (coming later this year)
Achieve your revenue and profitability goals with this course—gain tools and strategies to manage the right mix of private pay, managed care, and insurance patients. -
Patient-Focused Sales Training (coming later this year)
Elevate your hearing aid consultations with a patient-centered approach. Learn a value-driven strategy that guides patients toward premium solutions without pressure to make better technology decisions, build trust, and boost patient satisfaction.
Phonak Inner Circle Program

Established in 2018, Inner Circle is a partnership program created to support growth and unparalleled business support. Inner Circle is designed to equip you with the tools and services you need to succeed in today’s market, and we’ll be by your side every step of the way! As a true partnership, our success is an outcome of yours. Our focus, resources, and attention are aimed at you.
We promote and value:
- Professional development and growth in the ever-changing healthcare environment
- Supporting best business practices
- Commitment to the patient journey
- Solutions and services to drive incremental growth
- Superior service for our members every day

Benefits of Being Within the Inner Circle
As a member, you earn Success Points with no limit to the points you can earn! Put your points to work for you by selecting from our exclusive Success Tools.
These exclusive member services are designed to help you achieve your goals including:
- Data-driven Marketing
- Business Tools
- eLearning
- Five-Star Center Preferred Provider Designation
- Promotional Items
- Loans and Financing
- Enjoy unparalleled support with White Glove Service designation included with your membership
The Inner Circle Program enables you to distinguish your practice and stand out in the market.
Phonak is doing a great job at supporting me as a provider with continued education, learning, and services through the Inner Circle program.
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Marketing Support
In today’s market, it can be competitive so effectively marketing your practice is crucial for attracting new patients to your clinic. Prospective patients have lots of digital resources at their fingertips and they expect a seamless and frictionless experience when it comes to finding a provider, booking an appointment, and managing their health.
Phonak partners receive exclusive access to omni-channel marketing support. Strategy, and performance optimization to support your clinic in standing out, educating your community and being there when prospective patients are seeking services.
Did you know?
77%
of health seekers online start their self-diagnoses through a search engine.¹
Our members say it best
Phonak Marketing Services always seems to go beyond the call of duty. Much appreciated!
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Very responsive to our practice needs. Happy with the marketing pieces and the professionals that have helped us with our marketing projects.
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They did a great job with the entire process. Letting me know how it would work, giving me choices and helping with recommendations, and implemented everything in a timely manner.
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Communication was direct. Reminders were helpful. Everyone was friendly and efficient. Wouldn't ask for anything to be handled differently.
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Phonak Customer Marketing team is efficient. They take my input into account and stay on top of every campaign. They send me reminders to help keep me on track.
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Footnotes
1. Source: The 4-Step Guide to Social Media in Health Care, Hootsuite, 2022
2. Source: Global Hearing-Aid Devices Market: 2017-2027 Forecast and Opportunities, 2022
3. Article: LMS 101: Rethinking Your Approach To Employee Training, https://www.forbes.com