Separating yourself from your competition requires you to create a unique customer experience that exceeds their expectations. But how do you do this? To start, its by understanding what they expect and how you’re currently performing against these expectations.
To keep retention levels high, define a patient feedback process that provides both quantitative and qualitative results. Simple adaptations to your patient follow-up process can enable you to capture valuable feedback by way of simple surveys that the patient can fill out for you to assess and improve your teams performance.
Source: Mitto + DemandMetric – 2021 Benchmark Report: The state of customer engagement in B2C marketing