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For Professionals

Business development

As a clinic owner and HCP, you are always on and at many times wearing many hats. Phonak understands that the challenges you face and needs change day to day, week to week, month to month and year to year.

When you partner with Phonak, you partner with a business success partner - in addition to innovative products and audiological leadership, Phonak provides the services and tools to help you grow your business and prepare for the future. We are invested in your business development.

Partner with us

As a Phonak partner, you’ll get access to one of the industry-leading hearing solutions, our extensive resource library, marketing support to help your business grow, community events, training, and more.

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Since 1947, Phonak is dedicated to preserving social, emotional and physical life quality by opening new acoustic worlds. We believe that well-hearing equates to well-being and thus is essential for living life to the fullest. Today we offer the broadest portfolio of innovative hearing solutions. And, together with our hearing care professionals, we keep on focusing on what matters most:

  • improving speech understanding,
  • changing people's lives, and
  • creating a world where life is on for everyone.

We focus our services on these key areas through our value- added services portfolio through our Rewards By Phonak program to achieve this: 

  1. Lead Generation (support, consulting, training, online hearing test that can be leveraged by HCPs on their websites)
  2. Marketing (consulting, support, insights & upskilling)
  3. Consumer and market insights
  4. Training / Education
  5. Managing my business / Preparing for the future
  6. Strategic initiatives preparing for the future

As a member, you have access to these benefits, including lead generation, marketing, consumer and market insights, training and education, preparing for the future and strategic initiatives. In order to access these value-added services you need to belong to Rewards by Phonak. 

 
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Doctor sitting at desk in medical practice using laptop

Marketing support

In today’s market, it can be competitive so effectively marketing your practice is crucial for attracting new patients to your clinic. Prospective patients have lots of digital resources at their fingertips and they expect a seamless and frictionless experience when it comes to finding a provider, booking an appointment, and managing their health. 

Rewards by Phonak members receive exclusive access to omni-channel marketing support. Strategy, and performance optimization to support your clinic in standing out, educating your community and being there when prospective consumers are seeking services. 

Did you know? 

77%

of health seekers online start their self-diagnoses through a search engine? ¹ — This gives you a great opportunity to target people who are already interested in your services.

How can Phonak help me with Marketing Support? 

Phonak can support you and your clinic in the following ways: 

  • Branding 
  • Design and Content 
  • Website Design 
  • Marketing Planning and Execution 
  • Marketing Performance Measurement 
  • Marketing Budget Support 
  • Website Optimization 
  • Digital Marketing 
  • Print Marketing 
  • Partnerships 
  • Exclusive Events 
  • Referral Marketing 
  • Database Marketing 
  • Consumer Loyalty/Retention 
  • Media Advertising
Blog Connections:
 
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Business Optimization and Expansion 

Rewards By Phonak offers a suite of support to help you expand and/or run a more efficient practice. This includes not only the tools and services, but exclusive access to insights to help you make more informed decisions and understand how clients and prospects view your clinic, identify gaps in the client experience and make informed, data-driven business decisions.

Did you know? 

7.7%

is the forecasted annual growth rate of the global hearing aid market from 2022-2027.²

How can Rewards By Phonak Support me with Business Optimization and Expansion?
Through these supports: 
  • Customer Service 
  • Exclusive Events 
  • Exclusive Information 
  • Additional Revenue Opportunities 
  • Market, Marketing, Client, and Audiology Insights 
  • Expansion Planning 
  • Business Support 
  • Human Resources Services
Blog Connections:
 
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Team Development

A successful clinic is not just about bringing in new consumers and fitting them with hearing aids. It involves the entire team and everyone who touches any stage of the patient journey. Rewards by Phonak members receive exclusive access to advanced skills, eLearning, and training providing support to all levels of your practice, such as: marketing best practices, clinical training, front office training, product, best business practices and more. 

Did you know? 

60%

is the amount eLearning can reduce your employee’s learning time, compared to traditional learning.³

How can Phonak support me with Team Development? 
  • Front Office Development: Lead Conversion, Client Experience 
  • Clinician Development 
  • Fitting and Sales Conversion 
  • Marketing Education 
  • Leadership Training 
Blog Connections:
 
Aged male in headphones and mask sitting in room with doctor conducting audiological diagnostic of hearing

First fit support

Phonak partners receive the fundamental support, services, and tools to ensure first fit success and satisfaction with their patients. Everything you and your clinicians need to put your patients at ease and allow you to make the right recommendations based on their needs. This support includes these items: 

How can Phonak Help me with First Fit Support?

  • Point of Sale Tools 
  • Hearing Health/Educational Pieces 
  • Product Display Units 
  • Trial and Demo Devices 
  • Hearing Aid Training 
  • Accessory Training 
  • Audiology Training 

Blog Connections:
 
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Rewards By Phonak

Rewards a By Phonak is designed to equip you with the tools and services you need to succeed in today’s market, and we’ll be by your side every step of the way! As a true partnership, our success is an outcome of yours.

Our focus, resources, and attention are aimed at you. We promote and value:

  • Professional development and growth in the ever-changing healthcare environment
  • Supporting best business practices
  • Commitment to the patient journey
  • Solutions and services to drive incremental growth
  • Superior service for our members every day

Are you ready to learn more about direct access to consultants, resources, services, advanced training and expert marketing to help you grow your practice? 

To enroll in Rewards  By Phonak, contact your Phonak Representative.

 

Benefits Rewards and Rewards+ By Phonak

As a member of Rewards by Phonak, these exclusive member services are designed to help you achieve your goals including: 

  • Data-driven Marketing
  • Business Tools 
  • eLearning
  • Product & Practice Awareness 
  • Database Optimization
  • Seasonal Marketing Campaigns 
  • Branding
  • Email Marketing 
  • Photography & Videography
  • Social Media, and 
  • Lead generation.

Rewards by Phonak enables you to distinguish your practice and stand out in the market.

 

Footnotes

1. Source: The 4-Step Guide to Social Media in Health Care, Hootsuite, 2022

2. Source:  Global Hearing-Aid Devices Market: 2017-2027 Forecast and Opportunities, 2022

3. Article: LMS 101: Rethinking Your Approach To Employee Training, https://www.forbes.com